Average prices in Italy in 2025
NORTHERN ITALY: Veneto, Liguria, Piedmont etc.
€1,800 - €3,500 / m²
CENTRAL ITALY: Tuscany, Lazio, Umbria etc.
€1,500 - €3,400 / m²
SOUTHERN ITALY: Puglia, Sicily, Calabria etc.
€1,000 - €2,000 / m²
Tuscany – Landscape, culture and timeless elegance
Tuscany is for many the epitome of the Italian dream, attracting buyers seeking a tranquil lifestyle amidst vineyards, olive groves and historic cities such as Florence and Siena.
The property market in Tuscany is always in flux, but as a buyer you should be aware that the building stock is often very old. We therefore always recommend a thorough technical review of the property's condition before purchasing.
Price level in Tuscany (Average 2025):
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Highest average price: Province of Lucca – €3,405/m²
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Lowest average price: Province of Arezzo – €1,518/m²


Liguria - The Italian Riviera
Liguria is characterized by dramatic coastal landscapes and charming port towns. The region has had a consistently high demand for many years, particularly due to its proximity to Milan and Turin, which is reflected in property prices along the coast.
The market has stabilized in recent years, but the most attractive properties in coastal areas are holding up very well in value. It is important to distinguish between the different provinces, as price variations can be large.
Price level in Liguria (Average 2025):
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Highest average price: Province of Savona – €3,480/m²
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Province of Imperia: €2,943 / m²
Piedmont – Homeland of wine and gastronomy
Piedmont is world-renowned for its prestigious wines such as Barolo and Barbaresco, and for its unique cuisine featuring truffles and local specialties. The region has become a very popular alternative to Tuscany for those seeking an authentic Italian lifestyle combined with high book quality.
The property market here is varied, with everything from restored vineyards to charming village houses on the rolling hills of Monferrato and Langhe.
Price level in Piedmont (Average 2025):
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Monferrato (Asti/Alessandria): From €700 – €1,000 / m²
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Langhe (Alba/Barolo): From €1,500 – €2,000 / m²


Veneto & Friuli – From Venice to the Dolomites
This region offers a unique combination of romantic cities like Venice and Verona, fashionable seaside resorts and spectacular mountain areas. The market here has proven very stable, with significant price increases in recent years, especially in the most attractive coastal and mountain areas.
Friuli-Venezia Giulia serves as an exciting gateway to Central Europe, with Trieste as a cultural and economic hub. Here you will often find lower prices than in the neighboring Veneto region, but with the same high quality of life.
Price level (Average 2025):
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Veneto: Average €2,041 / m² (Venice/Verona)
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Trieste (Friuli): Average €2,418/m²
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Pordenone (Friuli): Average €1,352/m²
Southern Italy – Authentic culture and strong investment potential
Puglia, Sicily and Calabria have become increasingly attractive to international buyers over the past 20 years. Here you get a unique combination of crystal clear seas, rich history and a price level that is very favorable compared to northern regions.
Puglia stands out for its good infrastructure and socio-economic development, while Calabria and Sicily offer a more relaxed lifestyle and Italy's lowest entry prices for property.
Price level (Average 2025):
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Puglia: Average €1,432/m²
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Sicily: Average €1,163/m²
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Calabria: Average €951/m²


Central Italy – A hidden gem between Rome and Tuscany
For those seeking the classic Italian idyll without the high prices of Tuscany, Lazio and Umbria offer fantastic opportunities. The area around Lake Bolsena and Trasimeno is characterized by crystal-clear waters, medieval towns and a rolling cultural landscape.
Along the coast of Lazio, from Sperlonga to Gaeta, you'll find some of Italy's most beautiful beaches and a vibrant local population all year round. These are areas that combine strategic proximity to Rome with a peaceful and authentic lifestyle, whether you prefer lake views or the scent of salt water.
Price level (Average 2026):
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Lakes (Bolsena/Trasimeno): From €1,800 – €2,500 / m²
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Lazio Coastal Pearls: From €2,800 – €3,500 / m²
The metropolitan triangle – Milan, Rome and Naples
Italy's three largest cities are the country's economic and cultural engines. These are fast-paced markets with limited supply and strong rental potential. While Milan is the financial and fashion capital with the country's highest prices, Rome is the eternal center of history and governance. Naples is now experiencing a surge in tourism and increased interest from international investors seeking value addition.
In these cities, people primarily buy for centrality and accessibility. We assist in assessing specific districts and neighborhoods to ensure that your investment has the best conditions for future returns.
Average prices (February 2026):
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Milan (Center): From € 6,200 – €10,500 / m²
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Rome (Historic Center): From €5,600 – €10,000 / m²
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Naples (Posillipo/Vomero): Average €3,000 – €4,800 / m²


The iconic lakes – Alpine idyll and timeless luxury
The lakes of northern Italy have been the epitome of exclusivity and natural beauty for generations. From the dramatic scenery and celebrity factor of Lake Como, to the child-friendly and sunny climate of Lake Garda, this area offers a unique lifestyle that combines the Alps with a Mediterranean atmosphere.
This is a market with very high international demand and limited supply. Whether you are looking for a historic villa with its own shoreline or a modern apartment with panoramic views, the lakes are a safe investment in one of Europe's most sought-after areas.
Price level (February 2026):
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Lake Como (West Side): From €4,500 – €10,000 / m²
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Lake Garda: Average €3,800/m²
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Lake Iseo (The Hidden Gem): Average €2,200/m²
Iconic Destinations – When Only the Best is Good Enough
Portofino, Capri, the Amalfi Coast and Porto Cervo represent the absolute top of the global real estate market. These are places with extremely limited supply and never-ending demand, making these areas some of the world's most expensive and exclusive addresses.
Here you are not just buying a home, but a piece of world heritage and a lifestyle characterized by discretion and historical elegance. Many of the most valuable properties here never come to the open market, which requires local knowledge and a strong network to access the right properties.
Price level (February 2026):
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Portofino: From €8,250 to over €20,000 / m²
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Porto Cervo (Sardinia): Average €15,000/m²
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Capri & Amalfi: From €7,000 – €9,500 / m²

